Adam Wojdyło - President of the Board

Adam Wojdyło has been the President of Polish Readership Survey (PBC) since June 2009. Previously he held the position of a Business Development Manager in GfK Polonia, worked as an Advertising Director, Research and Business Communication Director and Vice-president of the Board in Presspublica and as a Project Director in Media Regionalne. 

Paweł Klimczewski - Research and New Technologies Development Director

Rejoined PBC in July 2009. From 2006 to 2008, When methodological changes and CAPI technology were implemented, he worked as a Research Manager. Previously, he held the position of Business Development Manager in the Media department in GfK Polonia. During the course of his career he worked as a journalist and TV producer where he gained considerable experience in media. Moreover, he co-operated with Orkla Press Polska and Infor where he was responsible for advertising departments and media analyses.

Anna Wyszyńska-Roszkowska – Research Manager

Graduated in sociology. She has been working for PBC since January 2004. She prepared and implemented changes in methodology. Presently she is responsible for the research process. Previously she worked in Polish Audit Bureau of Circulation (ZKDP), where she gained knowledge of press market, and for various research institutes.